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2017 marks PDP London's debut in the London Festival of Architecture and we are absolutely delighted to be involved. For the duration of the festival (1st-30th June), we will be proudly displaying an amazing three-dimensional window installation, reflecting this year's LFA theme of "memory", in our London office, near Sloane Square.

An internal design ideas competition was launched and we received a fantastic response from our staff (you can see some of the great ideas in the image above)! The ideas were presented to an internal panel and the winner was chosen as Project Architect Rae Whittow-Williams.

Our fantastic team of willing volunteers, together with Viabizzuno and Room One, are now busy making Rae's idea come to life, so keep an eye on Twitter for updates as the installation construction progresses. 

The Concept

The Old School House; City vs. Experience 

by Rae Whittow-Williams

The way we experience the city is bound up in the constant renewal of London's urban fabric. As architects we are used to working with historic buildings, giving them a new lease of life whilst still respecting the memories and places of days gone by. 

Based on the history of our office building as an old school, my concept for the London Festival of Architecture window installation focuses on using memory and play to encourage interaction between the viewer and the city. The window installation itself will take the form of an imagined historic London skyline, using inspiration from London's historic nursery rhymes to create a layered diorama with moving elements. Outside, the installation is connected to the street and external environment by using playful interventions and childhood games, encouraging viewers to participate in their surroundings and contribute memories to the installation. 

Head over to eventbrite to add the details to your diary and register your interest in visiting our installation. We hope to see you soon!